Elsa Haertter

Introduction

In the vast and heterogeneous panorama of twentieth-century photography, the figure of Elsa Haertter emerges with the force of a pioneer who redefined the boundaries between photojournalistic reportage and fashion photography. Active in an era when the fashion shoot was still predominantly confined to the artificial stillness of the photographic studio or the obviousness of monumental posing, Haertter thrust female clothing into the dynamism of the real world.